Last month I discussed how to clean up your manuscript to prepare it for ebook conversion. This time I’m going to be looking at how to do the same thing with images.
There’s one big difference, however: where the advice that I gave you about getting your text squeaky clean was equally valid for preparing to convert your words to either print or ebook format, these suggestions are ebook-only.
What’s the difference?
Well, in either case, you’re going to start by finding the perfect picture to go with your words. You’re going to crop the picture (cutting out any extraneous bits) and enhance it (or get someone who knows how to do so) so that it looks beautiful.
However, there are two enormous differences between the image files you want to use in an ebook and ones you’re going to get printed on paper:
In a print book, color is expensive, while in an ebook beautiful color costs (essentially) the same as black andwhite.
On the other hand, in print, you want the image file that goes off to the printer to be as high quality (that is to say, large) as possible, while in an ebook, every kilobyte costs you (I’ll explain how below).
This is the second in my series of blog posts about ebook creation. It was originally posted on Joel Friedlander’s wonder resource site, TheBookDesigner.com.
Last time I talked about just what an ebook is — a website in a box. Ebooks come in a number of flavors, but for the purposes of this discussion I’m going to stick with the most common and most malleable format of ebook, the ePub file that is the basis of all of the major retailers’ ebook offerings.
There are four basic ways to create an ebook (that is, an ePub file):
Saving from a word-processing or page-layout application into ePub format
Using a conversion app or online service
Hiring a designer
The trade-off among these methods involve quality, time, and price. As the old saying goes, you can generally pick two. In order to get all three, you’re going to need to become an ebook maven yourself, which will take a fair amount of time, but which will allow you to control all of the variables yourself. Let’s look at the options, and you can see whether that’s the road you want to take. Continue reading 4 Ways to Create an Ebook→
Recently, I was honored to have been invited to post on Joel Friedlander’s The Book Designer on the subject of ebooks — a subject I love talking about, having been designing ebooks since 2010. (In this industry that makes me practically an old-timer.) This is the first of a monthly series of posts on the subject. It was originally released here.
There are lots of very complex questions when it comes to ebooks:
text and image formatting,
different file formats,
various workflows for creating ebooks,
and much more.
For this post, before we get into the more esoteric issues of ebook design and publishing, I’d like to start by defining the subject: just what is an ebook?
This may sound like a very simple question to answer, but it isn’t as straightforward as you might think, and being able to answer it correctly will make many of the thornier issues of creating ebooks just a bit easier.
This past Saturday at BAIPA, I led a roundtable about the reasons that every independent author and publisher (as well as every “dependent” author) needed to have an active presence on Goodreads.com. It was one of three roundtable sessions at the time, and I assumed that most BAIPA folks (who are pretty savvy) would already know most of what I had to say. I was surprised to find that not only did they not, but they were very hungry to hear about the world’s largest book review site
Every author wants to know how to get the word out about his or her book — and most are frightened that it’s going to cost an arm and a leg. To be honest, the most effective marketing that an author can do doesn’t involve paying money. Just lots and lots of time and effort. So not free, really, but no-cost, at least!
Before you hire a publicist or start looking at paid ads on Facebook, Goodreads, Google Adwords, Bing, Twitter, etc., be sure that you have done everything that you can to let the appropriate people know about your book. Contact all of your friends and family, obviously, and encourage them to share the information about your book with everyone they know. Send well-crafted, focussed press releases to newspapers, magazines, and radio stations that might be interested in your subject. Continue reading How can I promote my book for free?→